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Improved Time to Market by 26 Weeks Download PDF   

When George J. Smith founded S&S Cycle, Inc., in 1958, his goal was simple: To make American motorcycles faster. Currently S&S stands as an industry leader among after-market engine manufacturers as a company relying completely on their own design and manufacturing for 100% of their engines. For 45 years S&S Cycle has been setting the standard for high performance engines and engine parts for American motorcycles.

In 2001 S&S introduced the new Super Sidewinder Plus Head, and 3D Systems' selective
laser sintering (SLS) systems were used throughout the entire project.

Initial 3D digital engineering and design work was verified through the rapid creation of physical prototypes on the SLS system. "We have worked hard over 45 years and earned our reputation for proven performance. Being able to shorten our lead times significantly while giving us rapid prototypes to complete the fitment stage of design is a true competitive advantage."
"Do the math: 26 weeks is an eternity in our field. If we would have waited for the final tooling to come in, we would have been missing out on a substantial number of sales."
Once the engineers and designers had the appearance and fit of the engine design finalized, it was time to test performance. "A nice looking motor is important, but S&S is known for performance, and the only way to prove it is to get a real engine in a real bike and put it on the Dyno."

The SLS system was used to create a master pattern which S&S Cycle's tooling partners were able to use to pour a mold from. This mold was used to cast aluminum parts for the engine that were 100% functional. Within four weeks from design completion, the motor was being put through exhaustive testing to verify performance and durability. "We built shrink right into the model and had the SLS part to our tooler in two days. They used our prototype as the master pattern and were able to get us 'as manufactured' samples for testing before we ordered any production tooling. Hard tooling is very expensive. You have to know that you have it right, and the SLS system made it possible."

The process used to create the test engine was again leveraged when it came time for actual production. "We had a 30-week lead time for hard tooling. Our pattern shop was able to use our laser sintering (LS) parts again to produce bridge tooling, and the foundry shipped our first castings within four weeks. While the production tooling was being made we got over 1500 molds off those tools". This allowed S&S to start shipping product six months earlier than expected.

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