L'Oreal group is the global leader in cosmetics and has over a century of experience in the business. With 58 offices throughout the world, L'Oreal distributes its 18 brands in 130 countries. Helena Rubinstein, one of the key brands of the group, wished to have a special package design made for the launch of its new 'Gold Future' eye reviver cream.


Freedom Of Creation designed and produced 66 pieces of this unique packaging out of flexible nylon, with a gold finishing layer.